« Back to Portfolio



MATERIALS: 177 LEGO pieces

DESIGNER'S COMMENTS: Our client wanted a brick-built logo that would look perfect on a desk. At first, the plan was to use a sticker for the lettering but it became more interesting as a build when we considered brick-built lettering. So we developed a "font" where each letter fit in a space 3 studs wide or less. The space around each letter was left open as a way to cut down on the cost, but the design of the lettering and the bracing connected to the actual logo image maintained enough strength that the entire model can be picked up without worrying about anything coming off.

Both we and the client agreed this looks so much better than any sticker!